RocketX - Industry Trends

RocketX - Industry Trends

B2B and B2C industry trends in ordering and sales platform technology.

Your Buyers Can't Find the Thing You Sell

Sep 15, 2026

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2 min read

Your Buyers Can't Find the Thing You Sell

You Sell Things. This Should Bother You.

Caleb Bartlett
Caleb Bartlett
Most High-Volume Wholesalers S#ck At Product Marketing

Sep 9, 2026

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3 min read

Most High-Volume Wholesalers S#ck At Product Marketing

Here’s Why...

Caleb Bartlett
Caleb Bartlett
When the Website Shows Yesterday's Price, You Lose Twice

Sep 1, 2026

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3 min read

When the Website Shows Yesterday's Price, You Lose Twice

...and Your Manager Gets Confused

Caleb Bartlett
Caleb Bartlett
Your Inventory Data Is Probably Wrong

Aug 18, 2026

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3 min read

Your Inventory Data Is Probably Wrong

...and Your Boss Probably Knows It

Caleb Bartlett
Caleb Bartlett
Self-Service Isn't Deflection

Jul 28, 2026

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3 min read

Self-Service Isn't Deflection

It's What Buyers Actually Want. Stop Ruining It.

Caleb Bartlett
Caleb Bartlett
Why 3 in 4 B2B Buyers Are Ready to Leave

Jul 21, 2026

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3 min read

Why 3 in 4 B2B Buyers Are Ready to Leave

...and It Isn't About Price

Caleb Bartlett
Caleb Bartlett